Peak Outdoor · Outdoor retail
Scaling a DTC brand on Meta and Google with automated reporting
Campaign management plus a reporting layer that explains every change in spend and return each morning.
- Client
- Peak Outdoor
- Industry
- Outdoor retail
- Year
- 2026
- Timeline
- Ongoing
0x
blended ROAS
0x
paid revenue
-0%
cost per purchase
The challenge
The founders managed ads themselves and spent Monday mornings exporting screenshots. Return on ad spend swung wildly and nobody knew why.
What we built
We fixed server-side tracking, restructured campaigns around product margins and switched on automated reports with anomaly alerts. Budget rules scale winning ad sets within limits the founders approve.
The outcome
Return on ad spend stabilised above four and monthly revenue from paid channels doubled within two quarters.
